How Do I Find Life Insurance Clients?

I’ve been in the life insurance game for a couple of years now, and while I love helping people protect their families, I’m struggling to find new clients. I’ve tried the usual stuff - cold calling, networking events, and even some social media ads. But it feels like everyone I talk to is already covered or just not interested.

I mean, I get it. Life insurance isn’t the most exciting product to sell. But it’s essential! So, I’m wondering if anyone has any secret sauce for finding people who are actually open to buying a policy.

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I would suggest Offering instructional workshops or seminars, as well as hosting events where you can educate potential clients on a variety of insurance topics like life insurance, health insurance, and retirement planning. This can help you position yourself as a credible authority in your field.

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Establish connections with members of your community, including professionals, business owners, and elected officials. Meet possible clients by going to conferences and events in the sector. Seek recommendations from your current clientele. Happy clients are frequently delighted to tell their friends and family about you. Make connections with prospective customers and disseminate information about life insurance via social media channels. Produce informative content, such blog entries, articles, and videos, to inform prospective customers on the value of life insurance.